Proactive Trademark Strategy: How to Maximize Protection in the EU

Trademarks are a critical component of a business’s intellectual property portfolio. They not only protect a company’s brand identity but also contribute to its reputation and value. In the European Union (EU), having a proactive trademark strategy is essential to safeguard your brand and maximize protection. This article explores the importance of trademarks, the trademark… Continue reading Proactive Trademark Strategy: How to Maximize Protection in the EU

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Trademark application processing faces extreme delays in BD: USTR 

According to the latest report from the USTR (United States Trade Representative), Bangladesh is facing a severe delay in processing trademark applications. Trademarks play a vital role in protecting the individuality of every business and preventing other parties from unauthorized usage. Because of this delay in trademark application processing, businesses may face difficulty in obtaining… Continue reading Trademark application processing faces extreme delays in BD: USTR 

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Where Trade Secrets and Data Privacy Strategies Overlap: A Balancing Act for the Modern Business 

  In today’s data-driven world, innovation is king. Companies fiercely guard their competitive edge, often through a combination of trade secrets and sensitive data. Trade secrets encompass formulas, processes, and techniques that provide a business with a unique advantage. Data privacy, on the other hand, focuses on protecting personal information collected from customers, employees, and… Continue reading Where Trade Secrets and Data Privacy Strategies Overlap: A Balancing Act for the Modern Business 

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